As much as you might want to be the biggest, most popular label out there, music is not a competition.
Rather than comparing yourself to everyone else, it's far better to work with other labels and artists, whether that's discussing best practice methods in the promotion or sharing each other's music in playlists and DJ charts. There's strength in numbers: everyone's facing the same difficulties when it comes to selling music, so talking to other people rather than seeing them as the enemy is what we would recommend.